By buying renewable energy through EACs, consumers can provide both a market signal for more renewable energy generation and a portion of the finances needed to deliver it. But how strong is that market signal, and what proportion of renewable energy investments can EAC sales support? What more can we collectively do to enhance both of these potential drivers of the energy transition? These are some of the big questions that this opening session of RMM24 will cover, with the chance for many more from the audience.